
Informed Dining
THE BC RESTAURANT & FOODSERVICES ASSOCIATION: INFORMED DINING
By participating in the Informed Dining program, your restaurant will be responding to the growing trend and interest in nutrition. This gives your restaurant the opportunity to be seen as a leader in customer service, providing guests with nutrition information to help them make informed menu choices. In addition, your restaurant will be recognized through government promotions and marketing opportunities.
Should your restaurant choose to partake in the Informed Dining Small Business program before March 31, 2012, you are provided with an exclusive, limit-timed opportunity to capitalize on growing market trends and government funding.
As an early adopter of the Small Business program, the benefits include:
- Widespread government promotion and marketing campaigns, showcasing your restaurant across a multitude of media platforms (approximate value: $5,000.00)
- Free nutrient analysis and recipe reformulation support, provided by Registered Dietitians at HealthLink BC (approximate value: $5,000)
- Graphic design support for brochures and other program material
- A $300.00 grant to cover printing costs for new menus or menu boards with the Informed Dining logo and directional statement
- Development of a business model to capitalize on growing market trends
Total approximate value: $10,300.00
By becoming involved with the Informed Dining program through the BC Restaurant and Foodservices Association (BCRFA), you will also receive the added benefit of having access to an Informed Dining Program Advisor. This service will help to facilitate your registration, saving you time and ensuring your success with this program.
For more information, please contact Kelsey Klassen, Informed Dining Program Advisor: (604) 910 9321 or kklassen@bcrfa.com. You can also call the BCRFA at 1-877-669-2239 for further assistance.
For a detailed list of program requirements, please visit www.informeddining.ca

